LMU’s (Local Market Updates) is a small booklet that has a front which is usually in the theme of the current season. And two pages inside on market reports for the area and a back page which we change up now and then depending on what’s going on in the market.
Sometimes we have done a football card score sheets or DND adverts.
I oversaw and designed artwork for the entire marketing of the New Homes Department at Martyn Gerrard.
Marketing for land and new homes requires a unique and refined design aesthetic.
I began by developing tailored advertisements and marketing materials for each development, aligning with their brochure style. If a brochure was unavailable, I would conceptualize a new design from the ground up, adhering to the sophisticated style common to all.
I produced a wide range of materials for this department, including custom details, advertisements, hoardings, billboards, brochures, social media posts, digital mailouts, and more.